Daejong Kim, Professor at Sejong University “Need co-prosperity between large platform companies and SMEs”
Daejong Kim, Professor at Sejong University “Need co-prosperity between large platform companies and SMEs”
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  • 승인 2021.11.16 10:37
  • 최종수정 2021.11.16 09:51
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Professor Kim Dae-jong of Sejong University. Photo = Sejong University
Professor Kim Dae-jong of Sejong University. Photo = Sejong University

 Sejong University (President Bae Deok-hyo) announced on the 5th that Kim Dae-jong, a professor of business administration, presented a paper titled "Research on Cooperation between Platform Conglomerates and SMEs" at the Korea Small and Medium Business Association held at the Korea Federation of SMEs in Yeouido.

The autumn conference was held under the theme of "New Technology Revolution, Environmental Change, and Small and Medium Business Response.". "It is not desirable for the government and the National Assembly to expand regulations on platform giants such as Kakao and Naver," Professor Kim said at the meeting.

"We need an alternative for small and medium-sized companies to coexist and cooperate with platform companies.".

Kakao contributes to regular delivery and sales expansion of SMEs with 'subscription on'. Korea ranks first in the world in smartphone penetration rate of 95%, communication infrastructure, and e-government.

"The government should allow small and medium-sized companies to grow together using online platforms," Professor Kim said. "Online shopping will grow to 60% of the total retail sales of KRW 600 trillion.".

Analysis of Korea Economic SWOT. Data = Sejong University
Analysis of Korea Economic SWOT. Data = Sejong University

In addition, comparing market capitalization, ▲ Naver 67 trillion won, Kakao 56 trillion won and Google 2000 trillion won.

Naver is only 3% of Google. The share of the global stock market is 60% in the United States and 1.6% in Korea. Naver Line is used by 200 million people and is the number one in Japan. Kakao is the number one webtoon in Southeast Asia.

"Small and medium-sized companies should grow together with online platforms such as Naver, Kakao, Coupang, Market Curly and Oasis, which are the world's best," he said.

Professor Kim pointed out, “If the National Assembly promotes policies through strengthening regulations, only Korean companies will be marginalized from the global 4th industrial revolution.”

Finally, "Korea should lead the fourth industrial revolution such as AI, Internet of Things, electric vehicles, and BBIG (bio, battery, Internet, game)," he said. "We must adapt to the global trend of opening and innovation, reduce regulations such as 52 hours a week, and create a business-friendly country.".

Reporter Lee Ji-sun stockmk2020@gmail.com


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